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This web site kinetiq.com states the following, "Kinetiq provides energy companies with the tools to succeed in a constantly changing industry." Our analyzers noticed that the website also stated " Our proven customer management solutions allow retailers to develop and manage unique and competitive combinations of pricing, products and services for the high value CI sector." The Website also said " Our data management and analysis products create wide ranging value for energy companies and their customers. Energy companies need to collect, store and manage increasing volumes of metering data." The website's header had Kinetiq as the most important optimized keyword. It is followed by Complex billing, Customer management solutions, and Contestable market management which isn't as highly ranked as Kinetiq. The next words kinetiq.com used was Contestable customer billing. Deregulation opportunities was included but will not be understood by web engines.